Company History
For over 37 years, Treadsetters has been setting the pace in the tyre industry, providing innovative solutions and unmatched service.
Founded in 1987, we have become the largest retreading organization in Sub-Saharan Africa with a current capacity to produce 6,000 retread tyres monthly.
We are the only company to offer Tyre Optimization Process and Solutions (TTOPS) in the region, having served customers in Nairobi, Thika, Kisumu and Mombasa, both in Public transport as well as general cargo transport and also in Agriculture industry.
Some of our biggest milestones over the years
We were the first to partner with Goodyear Tyres cementing the quality of our work and through many strong partnerships, we remain the market leader by providing true tyre solutions to the 21st century transporter.
We were the first company in Kenya to completely overhaul the trye industry as we introduced cold process retreading, radial tyres, tubeless tyres.
We provided a fully managed tyre service, with our Lowest Cost per Kilometre concept and mileage contracts.
MISSION
Empowering movement through reliable and sustainable tyre solutions.
VISION
To make a positive impact, together, in everything we do to build life-long partnerships.
Discover our executive team
Aditya Jani
Money Whisperer
Manish Shah
Sales Shark
Bharat Doshi
Big Boss
At Treadsetters, we pride ourselves on being a truly people-driven organization, led predominantly by Kenyans who bring their unique expertise and passion to everything we do. For over three decades, we have cultivated a vibrant team of dedicated individuals, many of whom have been with us for the long haul—an enduring testament to our strong ethos and commitment to our people.
A defining feature of our culture is the spirit of togetherness. Every day, we provide a hearty lunch for our team, and we come together to share a meal—a tradition that fosters unity and collaboration.
Transparency is at the core of how we operate, ensuring open communication and mutual trust across every level of the organization. What truly sets Treadsetters apart is the way knowledge flows seamlessly through our team. We are not just a company; we are a community where expertise and experience are shared freely, ensuring growth and innovation at every turn.
When you invest in Treadsetters, you’re investing in ethical, knowledgeable individuals who are deeply passionate about their work. Our people are the heart of everything we do, and we are proud to uphold values that drive success while making a meaningful impact.